News Archive for July 2010

Kimi Werner of Team Beuchat Featured on Cover of Hana Hou Magazine

Kimi Werner of Team Beuchat Featured on Cover of Hana Hou Magazine(click to enlarge)

LAKE WORTH, FL – July 9, 2010 – SpearoTek, Inc., the exclusive distributor of Beuchat International in the U.S., is proud to announce that Kimi Werner, 2008 Women’s National Spearfishing Champion and member of Team Beuchat, was featured in the April/May Hana Hou magazine. Werner, wearing a Beuchat Mundial Camo wetsuit and holding a Beuchat Marlin Carbone speargun, graced the cover of the inflight magazine of Hawaiian Airlines, giving the sport of spearfishing a somewhat atypical mainstream stage. The five-page story, titled A League of Her Own, chronicles Werner’s life and successes as “one of the Islands—and country’s—best” spearfishers.

“This is a big deal,” says Richard Meder, president of SpearoTek. “It is a major breakthrough to have spearfishing featured in something as mainstream as an in-flight magazine. The fact that the spearfisher is a woman is even more surprising to many people, but those of us who know Kimi are not surprised at all.” While spearfishing has consistently increased in popularity in the United States over the past five years, it is still considered by many to be an unconventional sport dominated by men. “Articles like this are changing that perception,” says Meder.

“Many people ask me about the challenges I face being a woman in a male dominated sport, but to tell you the truth I rarely look at it that way,” says Werner. “My partners and competitors all treat me as an equal and I love it. It makes me stronger and it helps me to strive harder. The spearfishing community has embraced me from the very beginning and I’ve always felt right at home here, not just as a female spearfisher, but simply as a spearfisher. It really excites me when I find out that my achievements inspired other women to try the sport, but I hope to be a role model to both boys and girls. I just think of myself as a diver and want to be the best diver I can.”

Founded in the 1930s, Beuchat has been involved in the development of all aspects of underwater activities. SpearoTek, Inc. is a leading U.S. wholesale distribution company for the most innovative spearfishing and freediving equipment from around the world. Through extensive research, development and testing, SpearoTek, Inc. is first when it comes to bringing cutting-edge spearfishing technology to U.S. markets.

Read the full article in HanaHou! A League of Her Own

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